God’s word is a sword, not a feather.

 

feather

“For the word of God is quick, and powerful, and sharper than any twoedged sword, piercing even to the dividing asunder of soul and spirit, and of the joints and marrow, and is a discerner of the thoughts and intents of the heart.” Hebrews 4:12

“Preach the word; be instant in season, out of season; reprove, rebuke, exhort with all longsuffering and doctrine.
For the time will come when they will not endure sound doctrine; but after their own lusts shall they heap to themselves teachers, having itching ears;
And they shall turn away [their] ears from the truth, and shall be turned unto fables.” 2 Timothy 4:2-4

Those who preach are to preach the true word of God to: reprove, rebuke and exhort, not to tell people what they want to hear and water down God’s word in order to keep ‘bums on seats’ and make people feel good. Nobody comes to the knowledge of repentance when they are made to feel that their sins are ok and acceptable to God because He “loves” them.
“What shall we say then? Is the law sin? God forbid. Nay, I had not known sin, but by the law: for I had not known lust, except the law had said, Thou shalt not covet.” Romans 7:7

Those who do that will be answerable to God as to why they did this.